The short answer
Hire an adviser the way you would hire any professional who has a public file. Name the job. Compare nearby registered firms. Read Form ADV, the form the firm files. Talk to two or three people. Check the CRD, their ID number, on IAPD. Sign only after you can explain the fees and the work.
Best Investors is a searchable list of SEC and state investment advisers. It is not a matchmaker, and it is not the SEC. Use Search to find offices near you, open the firm pages, then confirm the same CRD on IAPD before you commit.
What to do
- Write down the job. One page is enough: retirement income, company stock, a business sale, tax-aware investing, or a 401(k) rollover. Note cash you can invest, how long you can leave it, and whether you want ongoing advice or a one-time plan. That page keeps the first call from turning into a product pitch.
- Know RIA versus broker. A registered investment adviser (RIA) files Form ADV and generally has a fiduciary duty when it gives investment advice for a fee. That duty means care, and putting you first. A broker-dealer and its brokers sell securities under different rules. Some people hold both licenses. This site covers advisers. For broker records, use BrokerCheck and see Best Investors vs BrokerCheck.
- Make a short list of nearby firms. Open Search, enter your zip or address, and set a distance. Keep three to five firms that serve people like you. A location walkthrough is in How do I find a fiduciary advisor near me?.
- Read Form ADV on each firm page. Check Item 5 for services, clients, and assets. Check Item 11 for disclosure events. Each code links to a guide on the Form ADV hub. Download the brochure (Part 2) and Form CRS, the short relationship summary, when they are listed. The firm filled these answers in. A blank Item 11 is not a guarantee.
- Interview two or three people. Do not hire on the first call. Ask who the client is, how fees work in dollars for your balance, what conflicts exist, and who holds the money. Use Questions to ask before hiring an advisor. Compare notes side by side.
- Check the registration and the CRD on IAPD. Copy the firm and person CRDs from the page here. Look up the same numbers on IAPD. Confirm the registration is active, and read the job history and the disclosure detail. If the person may also be a broker, check BrokerCheck. Steps: How do I check if an advisor is registered?.
- Sign only when the fee and the work are in writing. Get the fee schedule in writing: a percent of assets, a flat amount, hourly, or a project. Confirm what is included, what is billed separately, and how you can leave. Match the written terms to the interview. If anything is vague, pause.
Skip quiz matching if you want to own the short list. Those services introduce firms that pay to be in the network. Here you browse the public list yourself. See Best Investors vs advisor matching services.
What to look for on Best Investors
- Offices near your zip. Nearby offices come up first. That is geography, not a performance ranking.
- Firm ADV panel. Codes such as
5F(2)(c) (regulatory assets), 5G(1) (financial planning), and Item 11 events sit on one page, with links to /info/adv/.
- Person pages. Job history comes from the public individual file. Use it to pick people to interview, then check the CRD on IAPD.
- Claim and contact. A claimed profile can receive your message. Sending one message here is not the same as being sold as a lead to three networks.
Common mistakes
- Hiring after one friendly call, without reading Form ADV or talking to a second firm.
- Mixing up a broker's sales relationship with an adviser's advice relationship.
- Treating large assets as proof of fit or skill.
- Skipping Item 11 and the brochure because the website looks polished.
- Signing a fee schedule you cannot restate in dollars for your own balance.
- Using only a matching quiz and never opening the public list on Search.
Related questions
How long should this take?
Plan on one to three weeks, not one afternoon. You need time to make a list, read filings, hold two or three interviews, and check CRDs on IAPD. Rushing usually means you skip the brochure or accept a fee you cannot explain.
Do I need a fiduciary, or is any license enough?
For ongoing advice, many people want an RIA that will put the fiduciary duty in writing. A license alone does not tell you the duty, the fee, or the conflicts. Read Form ADV and the agreement. Confirm whether the person is an adviser, a broker, or both.
Should I use a matching service instead of searching myself?
A quiz can speed introductions when you want names chosen for you. Those names come from networks that pay to participate, not from the full public list. To compare nearby firms and read Part 1A, use Search, then check IAPD.
What if Form ADV and the sales pitch disagree?
Trust the filing and the brochure over what was said on the phone. Ask the adviser to point at the ADV item or the brochure page that supports the pitch. If the story still conflicts, move on. When our page and the government file differ, use IAPD.
Can I hire someone who is not near me?
Yes, if the firm takes remote clients and is registered where it needs to be. Distance search finds local offices. It does not require you to hire the closest one. Still check the CRD, the fees, and who holds the money.
Limits
Best Investors is not the SEC, and this page is not legal or investment advice. We do not grade adviser quality.
The firm filled out Form ADV. We do not audit assets or rewrite Item 11. IAPD can show a newer filing before this site rebuilds. Check the CRD on IAPD before you sign.
Sources
Other FAQ articles