Robert Bernard Gilson

Employer firm

LPl Financial LLC CRD 6413

$819B regulatory AUM 209,600 advisory clients

Reported services (Item 5G)

• Financial planning
• Portfolio management (individuals)
• Portfolio management (institutions)
• Educational seminars
• CONSULTING AND OTHER NON-DISCRETIONARY ADVISORY SERVICES

From the firm’s Form ADV. Read the guides:

• Item 5F — Regulatory AUM
• Item 5G — Advisory services
• Full firm profile

Current Employers

Employment History

• 06/2012 → 06/2026
  Morgan Stanley Smith Barney
  Montecito, CA
• 01/2015 → 06/2026
  Morgan Stanley Private Bank, National Association
  New York, NY
• 06/2026 → Present
  Lpl Financial Llc
  Santa Barbara, CA

Previous Registrations

• 2012-06-15 → 2026-07-20
  Morgan Stanley
  Montecito, CA
• 2000-03-24 → 2012-06-18
  Merrill Lynch, Pierce, Fenner & Smith Incorporated
  Santa Barbara, CA

Other Businesses

1. 06/2026 - Cheval Montana, LLC dba Rivenrock lodge - Business Owner - Not Inv Related – 02 Hour(s)/Month – 0 Hour(s) During Trading – Cascade, MT, 59421 – OBA Start Date: 06/01/2025 2. 06/2026 - Gilson LLC - Business Entity For Tax/Investment Purposes Only - Not Inv Related – 0 Hour(s)/Month – 0 Hour(s) During Trading – Santa Barbara, CA, 93108 – OBA Start Date: 09/01/1996 3. 06/2026 - Cheval 2 LLC - Real Estate Rental - Not Inv Related – 0 Hour(s)/Month – 0 Hour(s) During Trading – Paso Robles, CA, 93446 – OBA Start Date: 11/01/2016 4. 06/2026 - On the Park, LLC - Real Estate Rental - Inv Related – 1 Hour(s)/Month – 0 Hour(s) During Trading – Paso Robles, CA, 93446 – OBA Start Date: 06/01/2004 5. 06/2026 - Arlington Plaza LLC - Real Estate Rental - Inv Related – 1 Hour(s)/Month – 0 Hour(s) During Trading – Santa Barbara, CA, 93101 – OBA Start Date: 08/01/2004 6. 06/2026 - Gilson Family Limited Partnership - Real Estate Rental - Inv Related – 1 Hour(s)/Month – 0 Hour(s) During Trading – Santa Barbara, CA, 93108 – OBA Start Date: 09/01/1996 7. 06/2026 - Tupac LLC - Real Estate Rental - Inv Related – 1 Hour(s)/Month – 0 Hour(s) During Trading – Paso Robles, CA, 93446 – OBA Start Date: 06/01/2004 8. 06/2026 - RSGilly LLC - Real Estate Rental - Inv Related – 1 Hour(s)/Month – 0 Hour(s) During Trading – Paso Robles, CA, 93446 – OBA Start Date: 12/01/2010 9. 06/2026 - RIVENROCK WEALTH MANAGEMENT - DBA for LPL Business (entity for LPL business) - Inv Related – 200 Hour(s)/Month – 160 Hour(s) During Trading – At Reported business location(s) – OBA Start Date: 7/1/2026 10. 06/2026 - Hotel Cheval LLC - Business Owner - Not Inv Related – 4 Hour(s)/Month – 0 Hour(s) During Trading – Paso Robles, CA, 93446 – OBA Start Date: 04/01/2007

Exams

• S65 Uniform Investment Adviser Law Examination
  1993-03-25
• S63 Uniform Securities Agent State Law Examination
  1983-05-11

Other Names

• Bob Gilson
• Robert Bernard Gilson