Heath William Sorenson

Employer firm

Associated Investment Services, Inc. CRD 1464

$1.17B regulatory AUM

Reported services (Item 5G)

• Financial planning
• Portfolio management (individuals)
• Selection of other advisers
• MUTUAL FUND WRAP

From the firm’s Form ADV. Read the guides:

• Item 5F — Regulatory AUM
• Item 5G — Advisory services
• Full firm profile

Current Employers

Employment History

• 12/2011 → 06/2017
  Raymond James Financial Services, Inc
  Effingham, IL
• 05/2010 → 12/2024
  Midland States Bank
  Effingham, IL
• 01/2015 → 06/2017
  Raymond James Financial Services Advisors Inc.
  Rockford, IL
• 03/2017 → 09/2022
  Cedarpoint Investment Advisors, Inc.
  Delafield, WI
• 09/2022 → 04/2023
  Raymond James Financial Services, Inc
  Effingham, IL
• 09/2022 → 04/2023
  Raymond James Financial Services Advisors, Inc
  Effingham, IL
• 05/2010 → 12/2024
  Midland Wealth Management
  Effingham, IL
• 02/2017 → 12/2024
  Midland Trust Company
  Effingham, IL
• 07/2023 → 12/2024
  Midland Wealth Advisors, Llc
  Effingham, IL
• 09/2023 → 12/2024
  Lasalle St Securities, L.L.C.
  Effingham, IL
• 12/2024 → Present
  Associated Trust Company
  Rockford, IL
• 02/2025 → Present
  Associated Investment Services, Inc.
  Green Bay, WI

Previous Registrations

• 2023-07-27 → 2025-01-10
  Midland Wealth Management
  Effingham, IL
• 2022-09-08 → 2023-04-25
  Raymond James Financial Services Advisors, Inc
  Effingham, IL
• 2017-06-20 → 2021-10-29
  Midland Financial Advisors, Inc.
  Delafield, WI
• 2015-01-02 → 2017-06-07
  Raymond James Financial Services Advisors, Inc
  Rockford, IL

Exams

• S65 Uniform Investment Adviser Law Examination
  2014-11-25
• S63 Uniform Securities Agent State Law Examination
  2002-04-26

Designations

• Certified Financial Planner

Other Names

• Heath W. Sorenson