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Current Employers
Merit Financial Advisors

2400 Lakeview Parkway Suite 550, Alpharetta, GA 30009 • United States

Current Registrations

AuthorityCategoryStatusDate
TX RA APPROVED_RES 2026-01-29
WI RA APPROVED 2025-11-03
  • TX RA
    APPROVED_RES
    Since 2026-01-29
  • WI RA
    APPROVED
    Since 2025-11-03

Branch Locations

814 Atlas Avenue, Madison, WI 53714 • United States

2400 Lakeview Parkway Suite 550, Alpharetta, GA 30009 • United States

Disclosures

No disclosure categories reported as “Yes” on this SEC record.

  • Regulatory action No
  • Criminal No
  • Bankruptcy No
  • Civil judicial No
  • Bond No
  • Judgment / lien No
  • Investigation No
  • Customer complaint No
  • Termination No
Employment History
OrganizationCityStateFromTo
Mpc Walworth WI 06/2013 02/2020
Harbour Investments, Inc. Madison WI 11/2020 10/2025
Calton & Associates Tampa FL 02/2020 11/2020
Merit Financial Group Dba Merit Financial Advisors Madison WI 10/2025 Present
Purshe Kaplan Sterling Investments Albany NY 11/2025 Present
  • 06/2013 → 02/2020
    Mpc
    Walworth, WI
  • 11/2020 → 10/2025
    Madison, WI
  • 02/2020 → 11/2020
    Calton & Associates
    Tampa, FL
  • 10/2025 → Present
    Merit Financial Group Dba Merit Financial Advisors
    Madison, WI
  • 11/2025 → Present
    Purshe Kaplan Sterling Investments
    Albany, NY
Previous Registrations
Other Businesses

1.) Merit Financial Group DBA Merit Financial Advisors. Investment Related. At Registered Location. RIA. IAR. 10/2025. 160. 160. Service Clients. 2.) Fixed Insurance. Investment Related. At Registered Location. Fixed/ Traditional Insurance. Agent. 10/2025. 1. 1. Provide insurance advice based on the needs of client(s). 3.) Merit Tax Advisors. Non-investment-related. 814 Atlas Avenue Madison, WI 53714. Tax preparation. Tax Advisor. 10/31/2025. 40. 40 during securities trading hours. Complete tax returns for clients while also tax planning for clients 4.) CJO, LLC. Non-Investment Related. 3922 Capella Drive Janesville Wisconsin 53546. Rental Property. Managing Partner. 10/2019. 1. 0. Rental Properties.

Exams
CodeExamDate
S66 Uniform Combined State Law Examination 2020-01-25
  • S66 Uniform Combined State Law Examination
    2020-01-25
Other Names
  • Joel Christian O'COnnor

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