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711 High Street, Des Moines, IA 50392 • United States
Current Registrations
| Authority | Category | Status | Date |
|---|---|---|---|
| TX | RA | APPROVED_RES | 2021-06-18 |
| FL | RA | APPROVED | 2016-10-20 |
Branch Locations
No disclosure categories reported as “Yes” on this SEC record.
| Organization | City | State | From | To |
|---|---|---|---|---|
| Principal Life Insurance Company | Newberry | FL | 10/2014 | Present |
| Total Planning | Gainesville | FL | 04/2015 | Present |
| Principal Securities Inc | Newberry | FL | 03/2016 | Present |
| Total Planning Veterinary Services | Gainesville | FL | 03/2023 | Present |
*SOUTHEASTERN TREES, PART-TIME JOB; WHOLESALE TREE SALES TO LANDSCAPING COMPANIES & PLANTS BROKERS, 2/19/15. *Fixed Insurance, Life, DI, LTC, Annuities, 12/01/16. *Fixed Insurance, Health, Sports DI, 12/21/16. **D LERNER HOLDINGS LLC POSITION: MGR NATURE: Owner/Partner/of LLC/S-Corp/REIT INVESTMENT RELATED: No NUMBER OF HOURS: 10 SECURITIES TRADING HOURS: 4 START DATE: 04/05/2016 ADDRESS: 4881 NW 8th Ave Suite 4, Gainesville FL 32605, United States DESCRIPTION: The OBA was formed for tax purposes to receive my commissions from my previously approved OBAs. **TOTAL PLANNING LLC POSITION: MGR NATURE: Owner/Partner/of LLC/S-Corp/REIT INVESTMENT RELATED: Yes NUMBER OF HOURS: 1 SECURITIES TRADING HOURS: 1 START DATE: 07/16/2018 ADDRESS: 14276 SW 4th Place, Newberry FL 32669, United States DESCRIPTION: Total Planning LLC was created with the understanding that various lines of business would be running through it. My father Keith Lerner is also a MGR of this entity. My father Keith is responsible for any expenses of this LLC. Total Planning LLC is a DBA and marketing name only. **AYLA LLC POSITION: Partner NATURE: Owner/Partner/of LLC/S-Corp/REIT INVESTMENT RELATED: No NUMBER OF HOURS: 1 SECURITIES TRADING HOURS: 1 START DATE: 11/04/2020 ADDRESS: 14276 SW 4th Place, Newberry FL 32669, United States DESCRIPTION: AYLA LLC owns an investment property that is planted pine trees. The intent is to hold the property and in the future sell when the land becomes valuable.
| Code | Exam | Date |
|---|---|---|
| S65 | Uniform Investment Adviser Law Examination | 2016-10-17 |
| S63 | Uniform Securities Agent State Law Examination | 2015-08-08 |
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