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David Whittle Upchurch

Headland Capital

St. Augustine, FL

Mt. Pleasant, SC

CRD 5241854

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Employer firm

Headland Capital CRD 332277

$559M regulatory AUM

Reported services (Item 5G)

  • Financial planning
  • Portfolio management (individuals)
  • Portfolio management (institutions)
  • Pension consulting

From the firm’s Form ADV. Read the guides:

Current Employers
Headland Capital

300 West Coleman Blvd. Suite 204, Mt. Pleasant, SC 29464 • United States

Current Registrations

AuthorityCategoryStatusDate
TX RA APPROVED_RES 2026-02-04
FL RA APPROVED 2025-12-09
  • TX RA
    APPROVED_RES
    Since 2026-02-04
  • FL RA
    APPROVED
    Since 2025-12-09

Branch Locations

24 Cathedral Place, Suite 500, St. Augustine, FL 32084 • United States

300 West Coleman Blvd. Suite 204, Mt. Pleasant, SC 29464 • United States

Disclosures

No disclosure categories reported as “Yes” on this SEC record.

  • Regulatory action No
  • Criminal No
  • Bankruptcy No
  • Civil judicial No
  • Bond No
  • Judgment / lien No
  • Investigation No
  • Customer complaint No
  • Termination No
Employment History
OrganizationCityStateFromTo
Barnett Wealth Advisors Saint Augustine FL 07/2014 09/2018
Lpl Financial Llc St. Augustine FL 04/2016 06/2026
Maryland Financial Group, Inc. St. Augustine FL 08/2017 12/2024
Upchurch & Corn Advisors Saint Augustine FL 09/2018 Present
Headland Capital, Llc St. Augustine FL 12/2024 Present
  • 07/2014 → 09/2018
    Barnett Wealth Advisors
    Saint Augustine, FL
  • 04/2016 → 06/2026
    Lpl Financial Llc
    St. Augustine, FL
  • 08/2017 → 12/2024
    Maryland Financial Group, Inc.
    St. Augustine, FL
  • 09/2018 → Present
    Upchurch & Corn Advisors
    Saint Augustine, FL
  • 12/2024 → Present
    Headland Capital, Llc
    St. Augustine, FL
Previous Registrations
  • 2017-08-30 → 2024-12-18
    Maryland Financial Group, Inc.
    St. Augustine, FL
Other Businesses

(1.) Old Quarry Enterprises, LLC; Investment Related; 24 Cathedral Place, Suite 500; LLC; Owner; Business Entity For Tax/Investment Purposes Only; Start Date: 9/5/2014; 0 hours devoted monthly; 0 hours devoted during trading hours; Entity through which all compensation flows for tax purposes. (2.) Upchurch and Corn Advisors - Investment Related - At Reported Business Location(s) - DBA for Headland Capital- Started 06/06/2018 - 120 Hours Per Month/100 Hours During Securities Trading. (3.) Ancient City Soccer: Not Investment Related; PO BOX 885 ST AUGUSTINE, FL 32085; Corporation; Board Member; Start Date: 10/1/2024; 0.5 hours devoted monthly; 0 hours devoted during trading hours; Give input at board meetings, recreational soccer club. (4.) UF Health Flagler Foundation; Not Investment Related; 400 Health Park Blvd, St. Augustine, Florida 32086; Non-profit; Board Member; Start Date: 2024; 1 hour devoted monthly; 1 hour devoted monthly during trading hours; Attend board meetings and give input. (5.) TruChoice Financial: Investment Related; 300 Parkbrooke Place, Suite 200, Woodstock, GA 30189; LLC; Affiliated Agent; Start Date: 2016; 15 hours devoted monthly; 15 hours devoted monthly during trading hours; I use TruChoice to source and service insurance products for our clients. (6.) Simplicity Houston; Investment Related; 10200 Grogans Mill Road #300, Spring, TX 77380; Fixed Annuity; Affiliated Agent; 0.5 hours devoted monthly; 0.5 hours devoted monthly during trading hours; Fixed Annuity business sales. (7.) Protential Foundation; Investment Related; 409 Montego Bay Court, St. Augustine, Florida, 32080; Non-profit; Board Member; Start Date: 2026; Less than 1 hour devoted monthly; Less than 1 hour devoted monthly during trading hours; Participate in meetings quarterly. (8.) EPIC Behavioral Healthcare; Investment Related; Board Member; Start Date: 2017; 1 hour devoted monthly; 1 hour devoted monthly during trading hours; Attend board meetings and provide input.

Exams
CodeExamDate
S66 Uniform Combined State Law Examination 2017-08-10
  • S66 Uniform Combined State Law Examination
    2017-08-10
Other Names
  • David Upchurch
  • Dave Upchurch

View on SEC IAPD

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