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Day brief
Net advisory flows ended at -$493.2M on October 10, 2026, driven down by major firm departures despite solid growth among expanding practices. Trace Capital led all gainers with a $1.1B jump to reach $1.1B in regulatory assets. Total gains across advancing firms reached $1.7B, with zero continuing firms reporting asset declines.
Trace Capital paced the leaderboard by moving from $0 to $1.1B. Richmond Investment Services LLC followed with a $288.8M increase to $742M, up 63.7%, while Marnoa Private Wealth Counsel Ltd. expanded by $210.3M to reach $229.6M, a 1091.3% rise.
No existing advisory firms registered asset losses for the day. New entrants contributed $212.7M in combined regulatory assets, led by Brady Investment Counsel LLC with $112.7M and On Point CRNA with $100M.
Firm exits accounted for $2.4B in removed assets, anchored by Glouston Capital Partners, LLC at $1.9B. Lloyd Harbor Capital Management, LLC removed $354.5M, and Accelerated Wealth Advisors LLC accounted for another $180.5M in departing regulatory assets.
Also tracked: advisors -11 · locations +8
Top 3 AUM gains · $1.7B tracked across 4 firms
Top 0 AUM drops · $0 tracked across 0 firms
No large AUM drops cleared the bar today.
Top 2 by reported AUM · $212.7M entered · 2 of 10 new names had AUM
Top 3 by last reported AUM · $2.4B left · 3 of 4 exits had AUM