Arun Soni

Employer firm

Avenue 90 CRD 325651

$9.52M regulatory AUM 5 advisory clients

Reported services (Item 5G)

• Financial planning
• Portfolio management (individuals)
• Portfolio management (institutions)

From the firm’s Form ADV. Read the guides:

• Item 5F — Regulatory AUM
• Item 5G — Advisory services
• Full firm profile

Current Employers

Employment History

• 09/2015 → 01/2018
  Wells Fargo
  San Francisco, CA
• 04/2018 → 08/2023
  Merrill Lynch, Pierce, Fenner & Smith Incorporated
  Orland Park, IL
• 08/2023 → Present
  Avenue 90 Financial Llc
  Chicago, IL

Previous Registrations

• 2018-07-30 → 2023-08-14
  Merrill Lynch, Pierce, Fenner & Smith Incorporated
  Oak Brook, IL
  Orland Park, IL

Other Businesses

Board Chair at Clean Wisconsin (2022 - Present); Board of Directors (2014 - Present). As Chair, Arun Soni leads the board's efforts in overseeing the nonprofit organization's mission, vision, and activities of the CEO. This includes assessing and fine-tuning strategy, approving the annual budget, reviewing financial statements, running quarterly meetings, and serving on various committees. This nonprofit work requires approximately three hours of his time per month during normal trading hours.

Exams

• S66 Uniform Combined State Law Examination
  2018-07-28

Designations

• Certified Financial Planner
• Chartered Financial Analyst