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Principal Advised Services CRD 297324
$1.42B regulatory AUM 16,537 advisory clients
Reported services (Item 5G)
From the firm’s Form ADV. Read the guides:
655 9Th Street, Des Moines, IA 50309 • United States
Current Registrations
| Authority | Category | Status | Date |
|---|---|---|---|
| CA | RA | APPROVED | 2026-05-04 |
| IA | RA | APPROVED | 2026-05-04 |
Branch Locations
No disclosure categories reported as “Yes” on this SEC record.
| Organization | City | State | From | To |
|---|---|---|---|---|
| National Planning Corporation | El Segundo | CA | 08/2014 | 01/2018 |
| Cetera Advisor Networks Llc | El Segundo | CA | 04/2018 | 04/2024 |
| Cetera Advisers Llc | Greenwood Village | CO | 04/2018 | 04/2024 |
| Principal Life Insurance Company | Des Moines | IA | 04/2024 | Present |
| Principal Securities, Inc. | Des Moines | IA | 04/2024 | Present |
| Principal Advised Services | Torrance | CA | 04/2026 | Present |
| Unemployed | Torrance | CA | 02/2018 | 03/2018 |
| Code | Exam | Date |
|---|---|---|
| S65 | Uniform Investment Adviser Law Examination | 2025-04-08 |
| S63 | Uniform Securities Agent State Law Examination | 2014-01-18 |
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