Brian D Hershey

Employer firm

Cetera Investment Advisers LLC CRD 105644

$257B regulatory AUM 24,019 advisory clients

Reported services (Item 5G)

Financial planning
Portfolio management (individuals)
Portfolio management (institutions)
Pension consulting
Selection of other advisers
Educational seminars

From the firm’s Form ADV. Read the guides:

Current Employers

Cetera Investment Advisers Llc

1450 American Lane 6Th Floor, Suite 650, Schaumburg, IL 60173-2096 • United States

Current Registrations

Authority	Category	Status	Date
AZ	RA	APPROVED	2025-08-19
TX	RA	APPROVED	2025-08-18

AZ RA
APPROVED

Since 2025-08-19
TX RA
APPROVED

Since 2025-08-18

Branch Locations

1626 North Litchfield Road Suite 280, Goodyear, AZ 85395 • United States

Surprise, AZ • United States

Disclosures

No disclosure categories reported as “Yes” on this SEC record.

Regulatory action No
Criminal No
Bankruptcy No
Civil judicial No
Bond No
Judgment / lien No
Investigation No
Customer complaint No
Termination No

Employment History

Organization	City	State	From	To
J.P. Morgan Securities Llc	Goodyear	AZ	10/2012	08/2025
Jpmorgan Chase Bank, N.A.	Goodyear	AZ	01/2018	08/2025
Cetera Advisors Llc	Saint Cloud	MN	08/2025	Present
Cetera Investment Advisers Llc	Schaumburg	IL	08/2025	Present

10/2012 → 08/2025

J.P. Morgan Securities Llc

Goodyear, AZ
01/2018 → 08/2025

Jpmorgan Chase Bank, N.A.

Goodyear, AZ
08/2025 → Present

Cetera Advisors Llc

Saint Cloud, MN
08/2025 → Present

Cetera Investment Advisers Llc

Schaumburg, IL

Previous Registrations

2012-10-01 → 2025-08-19

J.P. Morgan Securities Llc

Surprise, AZ

Surprise, AZ

Goodyear, AZ

Goodyear, AZ

Goodyear, AZ
2008-09-02 → 2012-10-01

Chase Investment Services Corp.

Surprise, AZ

Surprise, AZ

Surprise, AZ

Surprise, AZ

Litchfield Park, AZ

Phoenix, AZ

Peoria, AZ

Tolleson, AZ

Goodyear, AZ

Phoenix, AZ

Phoenix, AZ

Goodyear, AZ

Goodyear, AZ

Phoenix, AZ

Glendale, AZ

Peoria, AZ

Glendale, AZ

Phoenix, AZ

Glendale, AZ

Peoria, AZ

Peoria,, AZ

Other Businesses

1. NAME OF OTHER BUSINESS: WILDE WEALTH MANAGEMENT GROUP; INVESTMENT RELATED: YES; ADDRESS: SAME AS REGISTERED LOCATION; NATURE OF BUSINESS: WEALTH MANAGEMENT; START DATE: 08/2025; POSITION/TITLE/RELATIONSHIP: FINANCIAL ADVISOR APX NUMBER OF HOURS PER WEEK: 40; APX NUMBER OF HOURS DURING TRADING HOURS: 40; BRIEF DESCRIPTION OF DUTIES: INVESTMENT ADVICE; 2. NAME OF OTHER BUSINESS: HERSHEY WEALTH MANAGEMENT LLC; INVESTMENT RELATED: YES; ADDRESS: SAME AS RESIDENTIAL LOCATION; NATURE OF BUSINESS: EXPENSE MANAGEMENT; START DATE: 8/2025; POSITION/TITLE/RELATIONSHIP: MEMBER APX NUMBER OF HOURS PER WEEK: 20; APX NUMBER OF HOURS DURING TRADING HOURS: 20; BRIEF DESCRIPTION OF DUTIES: DBA FOR BUSINESS RELATED EXPENSES;