Kirstin Holland

Employer firm

First Command Advisory Services CRD 281958

$24.4B regulatory AUM 1,013 advisory clients

Reported services (Item 5G)

• Financial planning
• Portfolio management (individuals)

From the firm’s Form ADV. Read the guides:

• Item 5F — Regulatory AUM
• Item 5G — Advisory services
• Full firm profile

Current Employers

Employment History

• 06/2025 → 06/2026
  First Command Brokerage Services, Inc.
  Fort Worth, TX
• 01/2024 → 04/2025
  Massive & Company Llc
  Park City, UT
• 11/2022 → 01/2023
  Shelf Engine
  Seattle, WA
• 04/2019 → 11/2022
  Performcb
  Sarasota, FL
• 07/2017 → 04/2019
  Expedia Group
  Dallas, TX
• 04/2016 → 07/2017
  Cvent
  Dallas, TX
• 01/2023 → 01/2024
  Self Employed -- Owner Of Short Term Rental
  Virginia Beach, VA
• 04/2025 → 06/2025
  Self Employed -- Owner Of Short Term Rental
  Virginia Beach, VA
• 06/2026 → Present
  First Command Brokerage Services, Inc.
  Fort Worth, TX
• 06/2026 → Present
  First Command Advisory Services, Inc.
  Fort Worth, TX
• 06/2026 → Present
  First Command Insurance Services, Inc.
  Fort Worth, TX

Other Businesses

Name of the other business: Personal business - short-term rental property Whether the business is investment-related: No Address of the other business: Virginia Beach, VA 23451 Nature of the other business: Real Estate/Rental Property Your position, title, or relationship with the other business: Property Owner The start date of your relationship: Apr 01, 2022 The approximate number of hours/month you devote to the other business: 6 to 10 The number of hours you devote to the other business during securities trading hours: None Briefly describe your duties relating to the other business: I rent out my house through Airbnb for short-term renters.

Exams

• S65 Uniform Investment Adviser Law Examination
  2026-05-20
• S63 Uniform Securities Agent State Law Examination
  2026-03-17