Owen Price Hettinger

Employer firm

Florida Financial Advisors, LLC CRD 288811

$456M regulatory AUM 4,295 advisory clients

Reported services (Item 5G)

• Financial planning
• Portfolio management (individuals)
• Selection of other advisers

From the firm’s Form ADV. Read the guides:

• Item 5F — Regulatory AUM
• Item 5G — Advisory services
• Full firm profile

Current Employers

Employment History

• 02/2026 → Present
  Lat Wealth Financial Advisors
  Clearwater, FL
• 02/2026 → Present
  Florida Financial Advisors
  Clearwater, FL
• 05/2025 → 02/2026
  Nova Capital
  Cincinnati, OH
• 05/2022 → 05/2025
  Xavier University
  Cincinnati, OH
• 01/2015 → 05/2022
  On-Point Landscaping
  Coshocton, OH

Other Businesses

1) Florida Financial Advisors. Investment Related.5225 Tech Data Dr, Suite 200. Clearwater FL 33760. Nature of Business: RIA. Position: Financial Consultant. Start Date: 02/2026. Hours per Month: 160. Hours per Month During Trading Hours: 160. Investment Related Activities 2) Lat Wealth Financial Advisors. Investment Related. 5225 Tech Data Dr, Suite 200. Clearwater FL 33760. Nature of Business: RIA. Position: Financial planning and wealth management marketing entity. Does not provide investment advisory services. Advisory services are offered through Florida Financial Advisors, LLC. Start Date: 02/2026.. Hours per Month: 160. Hours per Month During Trading Hours: 160. Marketing activities; no advisory services conducted through this entity. 3) Latitude Insurance Agency Services. Investment Related. 5225 Tech Data Dr, Suite 200. Clearwater FL 33760. Nature of Business: Insurance agency. Licensed insurance agency engaged in the sale of fixed insurance products. Position: Independent Contractor. 02/2026. 10 hours per month during trading hours (approx.). Licensed insurance producer involved in consumer insurance sales. 4) Florida Financial Insurance, LLC. Investment Related. 5225 Tech Data Dr, Suite 200. Clearwater FL 33760. Nature of Business: Licensed insurance agency engaged in the sale of insurance products, including fixed and fixed indexed annuities and life insurance. Position: Independent Contractor. 02/2026.. 10 hours per month during trading hours (approx.). Licensed insurance producer involved in consumer insurance sales.

Exams

• S65 Uniform Investment Adviser Law Examination
  2026-02-18

Other Names

• Owen Hettinger