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Gene Clay Esplin

Merit Financial Advisors

Pocatello, ID

Alpharetta, GA

CRD 3133447

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Employer firm

Merit Financial Advisors CRD 142457

$23.9B regulatory AUM 3 advisory clients

Reported services (Item 5G)

  • Financial planning
  • Portfolio management (individuals)
  • Portfolio management (institutions)
  • Pension consulting
  • Selection of other advisers
  • Educational seminars

From the firm’s Form ADV. Read the guides:

Current Employers
Merit Financial Advisors

2400 Lakeview Parkway Suite 550, Alpharetta, GA 30009 • United States

Current Registrations

AuthorityCategoryStatusDate
TX RA APPROVED_RES 2026-01-29
ID RA APPROVED 2025-03-14
  • TX RA
    APPROVED_RES
    Since 2026-01-29
  • ID RA
    APPROVED
    Since 2025-03-14

Branch Locations

275 S. 5Th Ave, Ste 151, Pocatello, ID 83201 • United States

2400 Lakeview Parkway Suite 550, Alpharetta, GA 30009 • United States

Disclosures

1 disclosure category reported Yes on this SEC record. Read each Yes below, then review the firm’s Form ADV Item 11 guide for how disclosure questions work.

  • Regulatory action No
  • Criminal No
  • Bankruptcy No
  • Civil judicial No
  • Bond No
  • Judgment / lien No
  • Investigation No
  • Customer complaint Yes
  • Termination No
Employment History
OrganizationCityStateFromTo
Gene Esplin-Independent Insurance Agent Pocatello ID 01/1999 03/2025
Sanctuary Wealth Management, Llc Pocatello ID 05/2004 03/2025
Kalos Capital Alpharetta GA 10/2015 08/2018
Fiduciary Services, Llc Pocatello ID 01/2022 Present
Merit Financial Advisors Alpharetta GA 03/2025 Present
  • 01/1999 → 03/2025
    Gene Esplin-Independent Insurance Agent
    Pocatello, ID
  • 05/2004 → 03/2025
    Sanctuary Wealth Management, Llc
    Pocatello, ID
  • 10/2015 → 08/2018
    Kalos Capital
    Alpharetta, GA
  • 01/2022 → Present
    Fiduciary Services, Llc
    Pocatello, ID
  • 03/2025 → Present
    Alpharetta, GA
Previous Registrations
  • 2024-05-01 → 2025-08-12
    Fiduciary Services Llc
    Pocatello, ID
  • 2008-11-24 → 2025-03-14
    Sanctuary Wealth Management, Llc
    Pocatello, ID
  • 2005-03-28 → 2008-12-19
    Pocatello, ID
  • 2004-01-27 → 2005-03-28
    Cambridge Investment Research, Inc.
    Pocatello, ID
    Poctatello, ID
  • 1999-02-25 → 2004-01-28
    Pocatello, ID
Other Businesses

Community Capital LLC; Investment Related; 275 S 5th Ave., Ste. 151 Pocatello, ID 83201; Holding / Management Company; Member -Manager; Jan 23 2020; 1 hour monthly; 0 hours during trading hours; Participate in all aspects of business operations Fiduciary Services LLC; Investment Related; 275 S 5th Ave., Ste. 151 Pocatello, ID 83201; Registered Investment Advisor; Member-Manager; Oct 13 2021; 4 hours monthly; 4 hours during trading hours; Participate in aspects of business operations Community Capital Fund V LLC; Investment Related; 275 S 5th Ave., Ste. 151 Pocatello, ID 83201; Holding Company; Member-Manager; Aug 18 2022; .25 hours monthly; 0 hours during trading hours; Participate in all aspects of business operations 5 Peaks LLC; Investment Related; 275 S 5th Ave., Ste. 151 Pocatello, ID 83201; Real Estate Holding and Development Company; Member-Manager; Dec 06 2021; 2 hours monthly; 0 hours during trading hours; Participate in all aspects of business operations Sanctuary Wealth Management LLC; Investment Related; 275 S 5th Ave., Ste. 151 Pocatello, ID 83201; Holding Company; Member-Manager; May 17 2004; 35 hours monthly; 35 hours during trading hours; Participate in all aspects of business operations Community Capital Fund 1 LLC; Investment Related; 275 S 5th Ave., Ste. 151 Pocatello, ID 83201; Real Estate Holding and Development Company; Member-Manager; Jan 23 2020; .5 hours monthly; 0 hours during trading hours; Participate in all aspects of business operations - but LLC only owns a piece of raw ground Community Capital Fund IV LLC; Not Investment Related; 275 S 5th Ave., Ste. 151 Pocatello, ID 83201; Holding Company; Member-Manager; Aug 09 2022; .25 hours monthly; 0 hours during trading hours; No specific duties - along with ALL other Members collectively decide on business operations Backyard Properties LLC; Not Investment Related; 275 S 5th Ave., Ste. 151 Pocatello, ID 83201; Real Estate Holding and Development Company; Member-Manager; Apr 14 2022; 1 hours monthly; 0 hours during trading hours; Participate in all aspects of business operations Pintail Management LLC; Not Investment Related; 275 S 5th Ave., Ste. 151 Pocatello, ID 83201; Management and Holding Company; Member-Manager; Jan 10 2010; 1 hours monthly; 0 hours during trading hours; Participate in all aspects of business operations Community Capital Fund III LLC; Investment Related; 275 S 5th Ave., Ste. 151 Pocatello, ID 83201; Real Estate Holding and Development Company; Member-Manager; Dec 09 2021; .25 hours monthly; 0 hours during trading hours; Participate in all aspects of business operations Blackfoot Affordable Homes, LLC; Investment-related; 802 East Pidcock Road, Inkom ID 83245; Real Estate Development; Member/Manager; 07/15/2025; 5 hours monthly; 0 hours during securities trading hours Affordable Housing of Blackfoot, LLC; Investment-related; 802 East Pidcock Road, Inkom ID 83245; Real estate development; Member/Manager; 07/15/2025; 5 hours monthly; 0 hours during securities trading hours

Exams
CodeExamDate
S66 Uniform Combined State Law Examination 1998-10-27
  • S66 Uniform Combined State Law Examination
    1998-10-27

View on SEC IAPD

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