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Principal Securities, Inc. CRD 1137
$17.0B regulatory AUM 1,717 advisory clients
Reported services (Item 5G)
From the firm’s Form ADV. Read the guides:
711 High Street, Des Moines, IA 50392 • United States
Current Registrations
| Authority | Category | Status | Date |
|---|---|---|---|
| MN | RA | APPROVED | 2018-12-13 |
Branch Locations
11100 Wayzata Blvd Ste 405, Minnetonka, MN 55305 • United States
Mayer, MN • United States
No disclosure categories reported as “Yes” on this SEC record.
| Organization | City | State | From | To |
|---|---|---|---|---|
| Massachusetts Mutual Life Insurance Company | Minneapolis | MN | 03/2017 | 12/2018 |
| Mml Investors Services | Minneapolis | MN | 12/2017 | 12/2018 |
| Mankato State University | Mankato | MN | 08/2012 | 05/2017 |
| Northwestern Mutual | Mankato | MN | 10/2014 | 01/2017 |
| Principal Securities Incorporated | Lake Elmo | MN | 12/2018 | Present |
| Jj Swanson Advisory Group | Minnetonka | MN | 04/2023 | Present |
| Bridge Street Wealth Strategies | Minnetonka | MN | 07/2025 | Present |
***Outside Insurance; Investment Related; Agent; Fixed Annuities, LI, DI, LTC; Start Date: 07/01/2018; 2 hrs per month; 2 during trading hours. ***JJ SWANSON ADVISORY GROUP, INC. POSITION: Admin NATURE: Relationship with JJ Swanson Advisory Group INVESTMENT RELATED: Yes NUMBER OF HOURS: 60 SECURITIES TRADING HOURS: 60 START DATE: 01/13/2022 ADDRESS: 11100 Wayzata Blvd. Ste 405, Minnetonka MN 55305, United States DESCRIPTION: I will be working in a relationship management role with JJ Swanson Advisory Group. This will be a part-time role to help manage current clients and also offer administrative support to the advisors. ***MCKEEN WEALTH MANAGEMENT POSITION: Financial Representative NATURE: Owner/Partner/of LLC/S-Corp/REIT INVESTMENT RELATED: No NUMBER OF HOURS: 0 SECURITIES TRADING HOURS: 0 START DATE: 12/31/2023 ADDRESS: 541 1st St S, Winsted MN 55395, United States DESCRIPTION: LLC is set up for future tax purposes by recommendation from tax professional. **BRIDGE STREET WEALTH STRATEGIES (DBA) POSITION: Principal Securities Registered Representative NATURE: Financial Strategies/Needs Analysis INVESTMENT RELATED: Yes NUMBER OF HOURS: 5 SECURITIES TRADING HOURS: 5 START DATE: 07/02/2025 ADDRESS: 11100 Wayzata Blvd, Ste 405, Minnetonka MN 55305, United States DESCRIPTION: Marketing purposes.
| Code | Exam | Date |
|---|---|---|
| S65 | Uniform Investment Adviser Law Examination | 2018-10-03 |
| S63 | Uniform Securities Agent State Law Examination | 2018-03-20 |
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