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Ellen Beaman Bailey

Verity Asset Management

Durham, NC

Raleigh, NC

CRD 5335340

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Employer firm

Verity Asset Management CRD 158667

$1.15B regulatory AUM 5 advisory clients

Reported services (Item 5G)

  • Financial planning
  • Portfolio management (individuals)
  • Portfolio management (investment companies)
  • Portfolio management (institutions)
  • Pension consulting
  • Selection of other advisers

From the firm’s Form ADV. Read the guides:

Current Employers
Verity Asset Management

280 S Mangum St Ste 550, Durham, NC 27701-3676 • United States

Current Registrations

AuthorityCategoryStatusDate
TX RA APPROVED 2020-10-19
NC RA APPROVED 2020-07-07
  • TX RA
    APPROVED
    Since 2020-10-19
  • NC RA
    APPROVED
    Since 2020-07-07

Branch Locations

280 S Mangum St Ste 550, Durham, NC 27701-3676 • United States

Raleigh, NC • United States

Disclosures

No disclosure categories reported as “Yes” on this SEC record.

  • Regulatory action No
  • Criminal No
  • Bankruptcy No
  • Civil judicial No
  • Bond No
  • Judgment / lien No
  • Investigation No
  • Customer complaint No
  • Termination No
Employment History
OrganizationCityStateFromTo
Morgan Stanley Raleigh NC 08/2013 11/2016
Morgan Stanley Private Bank, National Association New York NY 01/2015 11/2016
Bb&T Securities Raleigh NC 12/2016 06/2020
Verity Asset Management Durham NC 07/2020 Present
Verity Investments, Inc. Durham NC 07/2020 11/2025
Appreciation Financial Henderson NV 06/2020 04/2022
The Leaders Group Dba Simplicity Investments Summit NJ 11/2025 Present
  • 08/2013 → 11/2016
    Raleigh, NC
  • 01/2015 → 11/2016
    Morgan Stanley Private Bank, National Association
    New York, NY
  • 12/2016 → 06/2020
    Bb&T Securities
    Raleigh, NC
  • 07/2020 → Present
    Durham, NC
  • 07/2020 → 11/2025
    Verity Investments, Inc.
    Durham, NC
  • 06/2020 → 04/2022
    Appreciation Financial
    Henderson, NV
  • 11/2025 → Present
    The Leaders Group Dba Simplicity Investments
    Summit, NJ
Previous Registrations
  • 2016-12-06 → 2020-06-19
    Bb&T Securities, Llc
    Raleigh, NC
  • 2014-07-14 → 2016-11-17
    Raleigh, NC
Other Businesses

1) Verity Asset Management, Inc.; Investment-related; Durham NC; Registered Investment Adviser; Contractor; Investment advisor representative; 07/2020; 160 hours per month; 160 during market hours; Investment advisory services. 2) Advisor Share, LLC.; Not investment-related; Raleigh, NC; Insurance agency; Contractor; Agent; 05/2022; 8 hours per month; 8 during market hours; Sell insurance and annuity products. 3) Blue Heron Landing, LLC.; Not investment-related; Raleigh, NC; Pass through entity; Officer; Managing member; 12/2019; 1 hour per month; 1 during market hours; Administrative duties.

Exams
CodeExamDate
S65 Uniform Investment Adviser Law Examination 2014-09-30
S63 Uniform Securities Agent State Law Examination 2009-11-24
  • S65 Uniform Investment Adviser Law Examination
    2014-09-30
  • S63 Uniform Securities Agent State Law Examination
    2009-11-24
Designations
  • Certified Financial Planner
Other Names
  • Ellen Beaman Johnson
  • Ellen Johnson
  • Ellen Beaman Bailey
  • Ellen Bailey
  • Ellen Beaman Johnson
  • Ellen Johnson Bailey
  • Ellen Beaman Johnson Bailey

View on SEC IAPD

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