Tracey L Story

Employer firm

Osaic Wealth, Inc. CRD 23131

$235B regulatory AUM 56,660 advisory clients

Reported services (Item 5G)

• Financial planning
• Portfolio management (individuals)
• Portfolio management (institutions)
• Pension consulting
• Selection of other advisers
• Educational seminars

From the firm’s Form ADV. Read the guides:

• Item 5F — Regulatory AUM
• Item 5G — Advisory services
• Full firm profile

Current Employers

Employment History

• 06/2009 → 06/2017
  Morgan Stanley
  Palo Alto, CA
• 06/2017 → 09/2023
  Sagepoint Financial, Inc.
  San Francisco, CA
• 07/2017 → Present
  Cullen Financial Advisors
  San Francisco, CA
• 09/2023 → Present
  Osaic Wealth, Inc.
  San Francisco, CA

Previous Registrations

• 2017-07-10 → 2025-07-15
  Cullen Financial Advisors
  San Francisco, CA
• 2017-06-20 → 2017-08-02
  Osaic Services, Inc.
  San Francisco, CA
• 2009-06-01 → 2017-06-12
  Morgan Stanley
  Palo Alto, CA
• 2006-01-23 → 2009-06-01
  Citigroup Global Markets Inc.
  Palo Alto, CA
• 2002-03-18 → 2006-01-10
  Merrill Lynch, Pierce, Fenner & Smith Incorporated
  San Francisco, CA

Other Businesses

1. IRONBRIDGE WEALTH COUNSEL, LLC POSITION: Head of Client Experience NATURE: LLC INVESTMENT RELATED: Yes NUMBER OF HOURS: 160 SECURITIES TRADING HOURS: 160 START DATE: 07/01/2025 ADDRESS: 90 New Montgomery St, Ste 1020, San Francisco CA 94105, United States DESCRIPTION: Open new accounts, help clients with withdrawals, change their addresses as needed, and any other operational items the clients need help with.

Exams

• S66 Uniform Combined State Law Examination
  2002-03-01

Other Names

• Tracey Lynn Rhorer
• Tracey Lynn Perry